A slimming expert has received an award for helping people lose weight and live 'happier, healthier lives' and says it's never about feeling guilty or ashamed.
Lee Insull-Griffiths, who runs Slimming World groups in Perdiswell, Claines and Kempsey every week, was awarded Gold status by the weight loss organisation for the first time thanks to the number of people he supports each week and the high level of service he provides to those members.
The Slimming World Consultant has helped 138 members to achieve their target weights so far this year.
With many more close to scoring their goals too, he said he is 'hugely proud of the difference he makes within his local community'.
He says: "While I'm the one receiving this award, it's an achievement for everyone in the group - they've absolutely gone for gold when it comes to their weight loss!"
"Often people have pre-conceived ideas of what slimming clubs are like. And I'm delighted that our Slimming World group always surprises people - people might think losing weight is going to be about feeling guilty or ashamed, or worse being humiliated, but there's no place for that at Slimming World. Everyone's welcomed with kindness and given so much support - and we have lots of fun along the way too!
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"They're even more surprised when they find out about our healthy eating plan. Food Optimising has never been a diet or about going hungry, it gives members the freedom to enjoy naturally healthy everyday food in generous portions. It's a way of eating you can keep up for good because you can still enjoy food and live your life.
"Seeing people discover that they can lose weight and that it doesn't have to be a miserable experience is nothing short of magic. I truly believe I have the best role in the world and not just mine but all Slimming World groups are a safe, supportive community full of incredible members.
"Watching people develop new habits and strengthen their mindset is inspiring and now more than ever. I want everyone to know, they are welcome in a Slimming World group, all you need is a weight loss goal, we will provide the wrap around care and help you rediscover you and build habits to sustain lifelong success."