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Chip and Joanna Gaines' Magnolia Network has ordered up a sweet new treat for viewers this holiday season, which is sure to complement all their house-renovation content: "Gingerbread Land: The Biggest Little Holiday Competition."
Hosted by Oliver Hudson and executive produced by the Gaineses, "Gingerbread Land" will feature top bakers facing off in "the biggest little gingerbread competition ever imagined." The show will consist of four challenges testing teams to build edible worlds with lights, motion, and storybook-level detail in every miniature.
Per Magnolia Network's description, "In the new series, contestants transform flour, sugar, and candy into intricate works of art, competing in playful rounds that test design, structure, and creativity. Each week, new challenges bring twists and surprises, while Oliver Hudson guides the fun with warmth and humor, inviting viewers into a magical holiday world, where imagination has no limits."
"Gingerbread Land" judges include acclaimed pastry chef Gale Gand and architect and professor Michael Ford. Guest judges will also join weekly, including celebrity stylist Brad Goreski, chef Christina Tosi, actress D'arcy Carden and for the finale, Joanna Gaines herself.
"Gingerbread Land: The Biggest Little Holiday Competition" will debut Nov. 17 at 9 p.m. ET on Magnolia Network (a joint venture between the Gaineses and Warner Bros. Discovery) and sister cable channel Food Network. New episodes will stream the following day on HBO Max and discovery+.
"We wanted to create a show that makes you smile and puts you in the holiday spirit the moment you turn it on," Joanna Gaines said. "'Gingerbread Land' is all about joy, fun, and a sense of wonder. It's a chance for families to gather, cheer on their favorite creations, and be inspired by the beauty and playfulness of the season."
"From the very first pitch, we knew 'Gingerbread Land' would capture the magic of the holidays in a way that feels both whimsical and high-energy," Magnolia Network president Allison Page said. "It's festive, it's joyful, and it's the kind of show families will want to watch together year after year."
"Gingerbread Land: The Biggest Little Holiday Competition" is produced by Lando Entertainment.